That’s how the math works for new Royalty Rewards® Merchant, The Nest – Tambien. They wanted to improve the rate of new member signups after noticing they were losing members to Father Time, “We’re in a rush”, “Next time”.
So they changed 2 things: First, instead of promoting the program to customers when they paid the bill, they moved the verbal promotion to the beginning of the visit. Second, they added supporting materials including a QR Code Table Sticker, Poster, and the New Member Sign Up Sheet. If you haven’t seen one, the New Member Sign Up Sheet is a simple info sheet that explains the program benefits to customers with simple instructions to download the Member App and join the program instantly.
The results?
35 new members in the first 3 days! At the time this edition went to print, it was just 11 days into the month and they had already DOUBLED their previous month’s signups.
Call your Royalty Rewards® Coach and get your hands on tools like the QR Code Sticker, New Member Sign Up Sheets, and all sorts of other signage to support your team and increase member enrollment via the Royalty Rewards® Member App.